1/16/2020 10:00 AM
Duni Group changes and strengthens its sales and marketing organization and focuses on two brands
Duni Group has a clearly defined strategy to deliver the most attractive customer experience and continue strengthening the focus on sustainability. As one stage in the implementation of this strategy, the BioPak brand is being launched in Europe with an aim of establishing it on a global scale. This means that as of 2020, the Group will focus on two main brands: Duni and BioPak. To differentiate the Group from the Duni brand, a new identity is being created under the name of Duni Group. In connection with this decision, Duni Group is changing and strengthening its sales and marketing organization, which is expected to come into force during the first quarter and thus entail a change in segment accounting as of January 1, 2020.